VI - Visual Identity design and VI brand design to advertise

Singing Palettevertisement design

advertisement design > VI Visual Identity design

Visual Identity design covers brand design, exhibition design, contemporary design for internet advertising, VI design full named Visual Identity, highlight: identity design, brand design, VI, VI design, Visual Identity, exhibition design, contemporary design, advertise, internet advertising, free advertising.

The full name of VI is Visual Identity design. It is an important part of CIS (Corporate Identification System) and it is also the most appealing part with best dissemination. 80% external information cognized by people is almost through their visions therefore vision is the most important and major way to get external information from medias including internet advertising, free advertising medias. VI design is to convert the non-visual information of CI into static visual identification symbols and dynamic visual identification process, like video, animations etc. Through a series of specific visual media in a form of colorful applications, the idea and value of enterprises are well-organized spread to the public. The unified symbol system and visual dissemination will gain recognition and confidence of staff inside the enterprises and also set up the company image outside the enterprises. Visual Identity design of brand design, exhibition design, contemporary design for internet advertising, VI design named Visual Identity, is brand advertise on exhibition.

However VI visual identity is not a simple visual method. It is based on the idea of enterprises, reflects the operation principle, brand design value and culture characteristics, and is disseminated uniformly in social activities associated with enterprises. Visual identity design should be based on the theory of visual media, visual convey designing and media management, so it is a complicated and serious scientific system. Besides, the mode of VI visual identity Visual identity is not a single mode. Often it has three categories, namely unified structure mode, pluralistic structure mode and trademark structure mode. The unified structure mode refers to that company uses unified name, logo and trademark. Pluralistic structure mode refers to that the divisions of company have relatively independent names and trademarks, but still under the control of general company. Trademark structure mode refers to that an company owns several trademarks at the same time, and market through various series of products. These modes owning their different features, company should base on its own operation mode to effectively disseminate

For a contemporary company, no VI visual identity designing means the submergence of its future in the “sea” of medias including internet advertising, free advertising medias. In the present fierce competition, no excellent VI visual identity design means the defeat by competitors in company image. Therefore, a scientifically designed and easily implemented VI visual identity design is a shortcut to publicize operation idea and forge company image, and is also an important tool to explore market and solidify the faith of customers in the brand.

What Singing Palettevertise provides you is the above mentioned excellent VI designing. The VI design provided by us is not only easy to implement, but also represents the following principles: It emphasizes the product characteristics and unified company style which strengthens the visual effect and it also emphasizes humanity, which is in accordance with aesthetic rules.

The VI designing process of Singing Palettevertise is divided into the following four phases.

1. preparatory works:
Establish a professional team including VI design experts each having their own specialties. As to some projects abundant in funds, Singing Palettevertise will invite some experts on marketing, aesthetics, psychology etc.

2. idea designing:
Understand the mind identity, i.e. the purpose, principle and value of operation; define the basic spirit through the process of VI designing; investigate and research the VI design programs of other enterprises in the same company and decide the idea of VI design of your company, image orientation, image concept, designing concept etc. included.

3. details designing:
According to the designing idea and project content, determine the basic elements of company VI system, i.e. logo, standard characters, standard colors, slogan, image graph, the organization, regulation and designing of each part and so on. Finish the applicative elements of company VI system, i.e. medias including internet advertising, free advertising medias, product packing, advertisements, public relation, certificates, stationery and office supplies, signboard and logo, exhibition, transporting tool, environment, uniform, printings and some other relevant fields.

4. VI design brochure compiling.

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If you need CIS Corporate Identification System, please refer to CIS Corporate Identification System
If you need to VI Visual Identity, please refer to VI Visual Identity
If you need Logo Design, please refer to Logo advertising costs
If you need to business card Design, please refer to business card Design
If you need to do Brochure Design, please refer to Brochure Design
If you need Packing advertising budget, please refer to Packing Design
If you need Poster Design, please refer to Poster Design
If you need Cover cheap advertisement design price, please refer to Cover Design
If you need Reticule Design, please refer to Reticule Design
If you need Software Interface design cost, please refer to Software Interface Design
If you need CD Design, please refer to CD Design
If you need company Publicity Video, please refer to company Publicity Video